Despite the rise of different kinds of media the popularity of radios is still going steady. Homes nowadays have television sets, smart phones, computers and other forms of entertainment including radios. Radios are what people listen to during storms, idle moments or if they are too busy to watch something but still wants to listen to a program. This is the reality in urban areas but in rural areas and in some communities, radios are the main source of information. Aside from the mainstream commercial and public radio broadcasting that we know of, there is also a third model called community radio.
Community stations cater to the media needs of a specific community; most of these stations have a cause or its mission is to broadcast social gain and development. They are very important to people who are marginalized in their communities, examples are refugee-seekers in another country. Mass media popular to that certain country will not broadcast events from another that is why leaders or groups often have their own station with their own language so that their people would also hear news from their loved ones.
There are two general types of community radio stations. The first one provides service to the community; they focus on what the community needs and what they can give the community. The second focuses on the involvement of the individual, it seeks teamwork from others so that the community would work. They also encourage contents made by their audience.
Community radio stations are famous in third world countries like India, Ecuador, Bangladesh and the Philippines among others but it is also famous in Canada, Japan and the USA. In Canada, the community radios serve the minorities like Acadians, First Nations and Franco-Ontarians run by cooperatives or non government not-for-profit organizations. Japan also sponsors low-power radio stations in their country. In the United States, community radio stations try to be independent from the business group or government sponsorship in order to retain their individuality and so that they are free to air whatever their principles and opinions are. Though they are not profitable, community stations are helpful and relevant to the citizens of a country.
Producing a radio show, like all other passion and hobby, you need to start at the bottom. Reasons for producing a radio program vary from one interest to another; a teenager might want a radio program where only the best indie and mainstream music are heard, a farmer would want his fellow farmers to hear the latest in farming and issues concerning them, or a teacher who loves their students so much that all interesting and educational lessons are the content of their show. Regardless of the reason, producing a radio program is not impossible.
There are various online applications that one could use to start producing their show. One of the sites that could help you through its new tools and innovations that are easy to use online is spreaker.com. It is a free website that enables you to share your program on social media sites.
Make sure that your program is feasible, meaning there is an actual audience to your weekly or daily program. This is what would make you sell to radio stations. Radio stations also need the revenue that could be generated through advertising and relevant content of your program. But if you have the resources, you can also pay the radio station to air your program at the time slot you paid for.
GIGO is an abbreviation for Garbage In Garbage Out, meaning whatever input you have done on your part expect that it will also be the output when you air your show. While it is good to practice with minimal quality, however, it is better if the first result for your program is so good that people would wait for it to air again. Invest in good hardware like microphone so that your voice will not sound crackly or cheap.
Do not forget to create dig a niche or create a theme for yourself. While surprise is a novelty nowadays people still look for something familiar. It is like the author-syndrome for books that when an author writes another book in a different genre, they would be hesitant to read it. For radio, you must have your own theme that you stick to for a long time so people would wait for when you air.
Everyday new songs are born, some are good that they stay mainstream for a while and some are forgettable. Today’s youth has a very limited span of attention when it comes to music. Compared to the early years that music is timeless, what was famous twenty to thirty years ago is still famous until now. The future generation might not hear songs of Miley Cyrus, One Direction, or Justin Bieber but they will surely hear timeless classics from the Beatles, Bread, Elvis Presley and Queen. Producing excellent music nowadays is different, there are so many people to please and indie artists are not that well supported because most would idolize mainstream artists.
Nevertheless, there is still hope as seen in the recognition of indie artists like Passenger, Iron & Wine, The Smiths and Pixies. A lesson here for upcoming artists is to have their own niche, mainstream artists are already famous for what they are doing so do not be branded a copycat and just do whatever they are doing. Here are some tips to producing a good song:
Make Sure you Have a Spectrum and Equalizer
Evaluate your song whether they have a frequency that is too high or too low. If it’s too high then fill it up with the right frequency, checking your sound using these will help you assess if it sounds right on the radio. If you don’t have your own equalizer, you can use other third-party program like Winamp.
Saving Your Songs
When working on a song, always keep track of the good and bad sides of it, and clearly label all the materials that you used and where you used them so that when you work on it again you will know where you left off. And if saving a song, always label it with a different name so you have a copy of all your revisions. This might come handy when you feel that the old version is better.
Easy With the Sound and FX
Do not muddy your song with different sounds and effects, as this will cover the good parts of your song. It will only mask the lyrics and meaning, you will not be noticed if you follow the steps of the famous artists.
Never stop producing good music as long as the spirit to do so is still with you. You might not get famous for it but you will be inspiring a lot of people by your meaningful lyrics and melody. The key is to let your heart make the music for you.